Maryann Tobin

Apple unveiled its new MacBook Pro at the World Wide Developers Conference (WWDC) today in San Francisco. As anticipated, the 2012 MacBook Pro is impressive, and it is available at Apple stores beginning today.

Senior Vice President Phil Schiller said, "It's the most beautiful computer we've ever made."

The new 15-inch MacBook Pro has the much anticipated retina display, which debuted this spring on the third generation iPad.

“The new MacBook Pro's display will be so much sharper — with four times the number of pixels — that Apple had to re-engineer its OSX operating system so it would work at the higher resolution. The developers in the audience will have some work to do today, as all applications will have to be updated to work with the new screen,” according to the LA Times.

“The screen is capable of displaying 1080i resolution, as sharp as a high-end high-definition television set."

As if the retina display was not enough to impress, for the first time, the 15-inch MacBook Pro will come standard with a 256GB solid state hard drive, 8GB of RAM and will feature up to seven hours of run time on a single charge.

In addition to hardware upgrades, the new MacBook Pro has taken on the slimmer unibody design of the MacBook Air, having shed its slot-loading optical drive.

“The new MacBook Pro is as thin as the sleek MacBook Air, weighing less than 4.5 pounds and featuring a super-high-resolution display, the same Retina technology used on the iPhone and iPad, but with a much larger 15" screen.”

Apple’s updated MacBook Pro will however, come with a steeper price tag. The new 15-inch model will start at $2,199.

The 17-inch MacBook Pro model has officially been discontinued, since the new 15-inch model will have all the power it needs to replace its larger competitor. Aperture photo editing, which was a popular feature on the 17-inch MBP, will be included on the new 15-inch model.

The 13-inch MacBook Pro has also been updated with a faster Ivy Bridge processor, but will not come with the retina display. The good news for those who prefer the 13-inch model is that the price tag remains at a starting point of $1,199.

The additional cost of the new 15-inch MacBook pro may not slow sales of the new high-tech computer. Apple stores are expected to be packed with customers willing to pay more for the lighter, faster laptop, with what some are calling the best display currently available in the portable computing market.


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